I was hired by my friend Victoria to create the logo for her podcast series, She Served.
Victoria had a few ideas about the direction of the logo but ultimately left it up to me. She liked the sketch I sent over and then I got to work on the final version. Once it was nearly complete I started putting together alternates with lettering options and color variations. Then we worked together to pick the one we liked best.
Here's the podcast description from her website:
More women serve in the U.S. military than ever before. But where are their stories?
We have been a nation at war for 17 years.
We're inundated as a society with images that validate the misconception that only men serve, or that they only real service is combat.
In my own experience as a soldier in the U.S. Army, women don't tell their stories as often as men because of these misconceptions.
"She Served" holds the voices of women veterans and service members up for the world to hear.
Check out the Patreon page!
Created November, 2018
Line art: iPad Pro/Apple Pencil
Colors & Letters: Photoshop